Second Life Fashion Models The Modavia Supermodels

I am back to blogging and decided to show my dear friend work, Thera Taurog. She isnt only a great design but her clothes are real art work. Inspired on the most well know painters her work are based in their paints. I cant stop to look at the flex of her skirts and the beautifull of the color, all well made in a perfect watercolor. Every detail made with care and atention. For 3 times at MODAVIA Top 50, here some of her work.

Clothe: Lady Thera’s Moreau
hair: ETD Marisela II - Copper
skin: angelee 2.0 skin

Clothe: Lady Thera’s Paul Cezanne(x)
hair: ETD Marisela II - Copper
skin: angelee 2.0 skin

Clothe: Lady Thera’s Renoir Night Gown_001
hair: ETD Marisela II - Copper
skin: angelee 2.0 skin

Clothe: Lady Thera’s Tatoo - Juan Miro Constellation
hair:booN BON75 hair black big
skin: angelee 2.0 skin

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 When I first took up my role of V.P. Fashion at Modavia, Dea’s first job for me was to pull together a shortlist of the best couture designers in SL. She gave me about 8 names of her favourite designers to get started with to which I added my own favourites. Next stop was the other 35 supermodels, each contributing their own favourite designer’s name to my list. I then spent the next few months going to every couture show/event and happening I could to try to gather enough nominations from the amassed fashionistas to be able to come to an opinion on the best of the best in SL. I readily concede that, during those 2 months, I was guilty of more indiscrete right clicking on, and scrutinising of, other people’s garments than any other avatar in SL. If you got the feeling that someone was watching you at Miss Universe pageant or at a kMAD show or at the Ewing Fashion Awards, or the ever-popular BOSL events, or pretty much just walking down the street… you were probably right. My thinking was that people vote with their feet (and their Lindens) so if they’re wearing it to a special occassion, then they must like it. My column in the inaugral edition of the Modavia Fashion Directory reflected the final list I settled on after many happy hours of looking, talking, shopping and wearing. My personal take, liberally informed by fashionable colleagues, on the Top 50 Couture Designers in SL.

There are so many fine designers in SL though who we know we might have overlooked or who do one or two things very well but who don’t yet have the breadth of collection to make it into the current Top 50. Our continued quest to honour the designers of SL who bring the finest of creativity and beauty to our SL wardrobes will play out through the year as we seek to add to, and further refine, our existing list - building to a Top 100 of designers by our first anniversary edition of the directory next year.

To this end, my blog site here GOT POP? (htp://www.i.getmodavia.com) will call each month for suggestions in a given category of fashion, say formal shoes, or men’s casual. Suggestions will be judged by our Fashion Review Board made up of Modavia Supermodels and invited guest judges. This is not just another vacuous contest - we earnestly believe that our reviews will act as a buying guide for all SL residents - steering people towards those designers who are truly striving for excellence. Please write to me and tell me about your favourite designer - and in particular, any exciting new talent on the grid that we can showcase. So here goes… these brands got the top votes in my personal straw poll.

1. Armidi
2. Baiastice
3. BiancaF
4. Bijou
5. Black Moon Haute Couture
6. Bolero Collection
7. Cachet
8. Callie Cline
9. Casa del Shai
10. Cubic Effect
11. Dare 2 Bite
12. Designing Nicky Ree
13. Digit Darkes
14. Eros Fashions
15. Freda’s Fine Fashion
16. Frozen Turquoise Valentine
17. Haute Style & Co
18. House of Nyla
19. House of Rfyre
20. Icing
21. Indyra Originals
22. Innovations
23. Ivalde
24. Jador
25. Jaywalk
26. Kunglers Fashion Design
27. Lady Thera
28. LeeZu Baxter Designs
29. Maitreya
30. Mimikri Hot Couture
31. Minx Shoe Designs
32. Muism
33. Nonna Hedges
34. Paper Couture
35. Patrizia Blessed Collection
36. Redgrave
37. Sartoria Italiana
38. Serene Sensations
39. Sherry Yates Fashion
40. Shiny Things
41. Simone! Design
42. Stiletto Moody Shoes
43. Storm Schmooz
44. Sven Olbers
45. SWS Design
46. The Zoo
47. Tres Jolie
48. VictoriaV Fashion
49. Vindi Vindaloo
50. Zhao Shoes

Poptart Lilliehook, Vice President of Fashion
Modavia Fashion Marketing

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Because the last blog entry was written weeks ago, I decided that it may as well be time for an update.  And who’s better to update the blog than I am?  LOL.  I’m only kidding–don’t hit me!  It’s 4:00AM, my time, eastern USA, so if you find typos, know that I’ve made them when I was weak-minded. 

What am I still doing up at 4:00AM, you ask.  Well, I was shopping, asking Dea millions of questions, and trying to figure out which hair demos fit me best at Minnu.  Tonight was my first time trying on the new Minnu skins that were released weeks ago.  And I must say that they’re not as bad as many people have told me they are.  The Gen 2 skin collection, with the shiny, glimmering lips, still remains my favorite skins ever created by Minnu–I was saddened that Minnu retired the collection.  The Minnu Zero skins have much of the same shadings as the controversial Gen 4 collection, a collection that became the topic of many accusive and, perhaps, slanderous blogs.  In a recent interview with Minnu in the Best of SL magazine, Minnu has finally revealed her side of the story–that she has never been sued and that pulling both Gen 2 and Gen 4 was her decision and not due to a legal reasons.  Why has Minnu become the attack of blogs when it is obvious that so many other designers, perhaps, do the same thing as Minnu has–used sources from RL 3rd sites in the creation of their own skins?  A blog has compared the images of both her skins and the supposedly original skin that it claimed Minnu stole; perhaps the evidence was there for hers and not for the others.  But contrary to blog accusations, Minnu did not steal the file template-she used certain parts of the template in the creation of her skins.  It’s kind of hard to explain to anyone without the slightest idea of how skins could be created, but if you check out Minnu’s own blog, you’ll be able to find a statement by her own attorney.

When Minnu retracted her Gen 2 and Gen 4 after weeks of accusations and pressure from blogs and closed her store for the launch of her Zero skins, I had thought that, perhaps, Redgrave has already become the sensation that Minnu had once been.  In terms of popularity, has Redgrave skins become the new Minnu?  In my opinion, yes.  Redgrave has become very mainstream–I see a lot of people wearing them–even some Modavia models.  Redgrave skins have stronger, darker and more pixelate and radiant details than Minnu skins.  The shadings in Redgrave skins, especially in the face, are mostly done with lighting–so some of the Redgrave skin, when looked from afar, seem as if they are discolored from the face.  In terms of body details, I think Redgrave ties with Naughty Designs.  Redgrave skins are also less expensive, though not by much, than other leading brand name skins.  I still believe, however, that Minnu skins are best for modeling–the details are there and evident, yet they’re subtle and striking.  The tone and shading of Minnu skins seem more appropriate for photography to me.  There may be a lot of critics, but in my opinion, Minnu knows how to translate RL high fashion into SL.  She knows high fashion–and you can see this in her photography, in her magazine and profile picture.  But will people ever “forgive” Minnu in order to fully support and appreciate her work?  I don’t know.  I, too, like everyone else, believed half of everything blogs fed me, but what’s theft when the creations in question weren’t actually stolen?  What’s theft when it hasn’t been proven?  Why, as asked by Minnu herself, are people so eager to condemn without clear and distinct evidence, without hearing both sides of the story?  

I had intended to visit Minnu when it had first reopened with the Zero line, but was bogged down by my preparation for the fashion show and after party that I was planning to celebrate the official launch of our new shapes at Beautify, Inc.  The fashion show was the first show that I had ever produced with my business partner.  We virtually started from scratch, with the information we knew from our own experience with modeling.  There were a lot of sleepless nights, mostly due to the deadline and many last minute decisions, such as moving to a new sim, building a venue, etc.  We had less than a week to pull off the show because it had taken us longer than we thought to secure a designer, especially during and after the 4^th of July weekend.  We moved at the last minute due to drama with our neighboring stores.  I never expected so many obstacles to overcome in the production of the show.  The funny thing is that it was a two women show-my business partner and I were both able to pull off the show on our own, with little to no help from anyone else.  Hard work and a miracle.

For a first show, the show went relatively well, even if there were heckling from people next door.  The fashion show had conflicted with a neighboring launch party; while I had informed the owner next door about the shouting of our announcer days before the show, the warning seemed to have eluded her guests.  Drama aside, we had a good turn-out and slide-show pictures of the show and after party with DJ AZU can be found at the following link: http://flickr.com/photos/tillie/sets/72157606135354250/show/

The fashion expo featured shapes by Beautify and featured fashions by Amanda Bolero of the Bolero Collection, Avagardner and Barbra Kungler of Kunglers Designs, and Forda Fairlane and Moxie Polano of Haute Couture & Style.  All the designers were chosen for a reason-the quality and creativity of their designs spoke to us.

Okay, I’m finished with my rant?  Bored?  I thought so.  At least I was entertained.

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Testing… Testing…1,2.. OK, I think this thing is on now. Wow its been so long since I’ve made a post on any of my blogs I’m not sure if I remember how to do this but I’ll give it a go.I’ve not been on recently because of RL commitments and when I am here I’m completely absorbed by the opening of “Couture Animations”. Before that I was helping to organise a series of charity events in-world for the “Maseno Project”. A Charity benefiting a orphanage in Kenya that takes in orphans who have or parent’s died from AIDs. It is a great cause and I’m beyond honored that I was allowed to be a part of it. We raised over 2,000USD for the orphanage through the charity of some big hearted designers, models, and of course the great people of SL.

After the charity events were completed, I began focusing intensely on my posing store. I wanted to create poses that are more reminiscent of RL high fashion magazines. As well as, having a place to create custom runway poses and walks. All of my poses are priority 4 and most are ease in/out. My future goal is to create custom runway walk animations for models and runway poses. I’m in the process of beginning that now. It should be revolutionary.

Here are some of the pose packs I created for my store opening and I have some free poses as gifts available in front of the store. But click the picture to see all the poses these are just a few.

Come by and try them out in-world!

http://slurl.com/secondlife/Quartz%20Isle/146/23/267

Thats all for now! Hopefully I can talk about the shoe expo soon. I haven’t even gotten a chance to go!

~Keely Lefavre, Modavia supermodel, blogger, poser

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Modavia would like to congratulate several of our Modavia SuperModels who were asked to participate in RUNWAY Magazine’s 2008 Bridal Revue.

RUNWAY’s Bridal Review - the Bridal event of the year - will be held this Saturday, June 21, 2008, at 5 pm SLT. The show will feature 19 of the top SL models including Modavia SuperModels: Summer Deadlight, Cherie Parker, Giela Delpaso, Ally Geer, Poptart Lilliehook and Payton Heron!

The show will include bridal designs from Jessie Jensen, Kimmera Madison, Lapointe & Bastchild, LeeZu Baxter Designs, Lillee Rochefort, Madison Winthorpe, Miko Omegamu, Nonna Hedges, Pinkdiamond Peel, Sascha Frangilli, Sissy Pessoa, Styles of Edo, VictoriaV McMillan, and Vindi Vindaloo, as well as shoes, hair and accessories by Enkythings, Tigerlily Koi, Petal Meg, and Zhao Shoes.

Come early to make sure you get in! Landmark is here.

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Dear Friends -

It is with a heavy heart that we must announce a change in our event line-up tomorrow. The post-show party with DJ Kromus was originally scheduled to be held in Bellagio’s club caramel. The party will now be held at the show venue immediately following the show.

If you have not yet heard the news, Bellagio will be leaving Second Life. This beautiful and amazing build has been the backdrop for many notable events in the recent months and it’s presence will surely be missed. Our thoughts are will all of the Bellagio management and staff as we know they must be devastated by MGM’s decision.

Modavia is presently working toward partnership with an RL entertainment brand to further ensure the best opportunities for our family of models, designers, photographers, guests, and staff.

Sincerely,

Dea Mills and the entire Modavia Staff

(Revised invitation is below)

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For Release: June 10, 2008
Contacts: Belle Lefavre
Vice President of Public Relations, Modavia
BelleLefavre@gmail.com

Modavia Presents “An Italian Affair - The Love Affair with Fashion”

Top Italian Designer Ziamela Loon of Jador Showcases her Fabulous Fashions in a Stunning and Unforgettable Show

Second Life….June 10, 2008…. Modavia will present “An Italian Affair - The Love Affair with Fashion” on Saturday, June 14th at 3 pm SLT. The show will be held in an amazing venue specifically built and created to reflect the timeless beauty of Italy and to showcase the amazing work of Jador designer Ziamela Loon.

Modavia’s Senior Producer Fortunate Szondi has combined a beautiful build, amazing audio, one of SL’s top announcers and of course the top Modavia SuperModels and Models in order to present the 36 designs that will be shown on Saturday. Ziamela delivered the designs last week and as Fortunate began to unpack the boxes an abundance of “oohs” and “ahhs” could be heard. When asked about the designs Fortunate commented “I was completely amazed at both the number of designs provided as well as the diversity of Ziamel’s designs. The designs are classic, yet modern - beautiful and stunning and I am honored to be working with such a talented designer.”

Modavia chose to center the theme of the show around Italy, which is Ziamela’s home. The influence of the fashion mecca of Milan is evident in Ziamela’s designs. Just like the famous Italian city, the designs are modern and edgy while still maintaining a classic beauty and style that is so difficult for many designers to capture. In order to highlight these influences a custom set was created for the show. “Just when I think I’ve seen the most amazing builds and backdrops available, something new comes along and amazes me. It’s the beauty of Second Life! We can create the exact environment to highlight the beauty of the designs and textures. From landscaping to lighting, from oceans to mountains - whatever is needed to provide the perfect setting is available! I am again amazed by the work of my team in creating a setting that will amaze the audience and add to the stunning presentation of the Jador designs” were the feelings expressed by Modavia CEO, Dea Mills.

A signature of Modavia’s shows is the unusual and fresh approach. An approach that engages guests and dramatizes the genius of the designers. Although it may happen one day, Modavia has yet to produce a show with a traditional catwalk, choosing instead to allow the models and the audience to interact on a more intimate level. This allows the guests to feel as though they are a part of the production and also offers the ability to see the remarkable detailing in the featured designs. In addition to the more intimate show, guests will also be able to get up-close and personal with a few of the Modavia Models as they model the designs at the after party at Bellagio Second Life’s amazing club caramel.

As many know, the Bellagio hotel was inspired by the Lake Como resort of Bellagio in Italy so it was the natural choice for a party inspired by an Italian designer. The party will feature selected Modavia Models and SuperModels wearing a few of the featured designs as well as the phenomenal DJ Kromus to fuel your listening and dancing pleasure! The featured designs will be available for purchase as always and although we aren’t certain rumors of an absolutely fabulous gift bag have been circulating.

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Modavia Fashion Marketing - the parent company of the Modavia Fashion Directory - is searching for the TOP 3 FASHION PHOTOGRAPHERS in Second Life!The Modavia Fashion Directory is the FIRST, Second Life Guide to the Who’s Who of Top Fashion in Second Life, featuring The Modavia Supermodels - The Most Popular Virtual Models in the World.The Modavia Fashion Directory delivers a monthly presentation of the work from top Second Life fashion designers, as presented by The Modavia Supermodels and the fabulous photographers who capture their beauty and style.

Three photographers will be chosen from the entries and each of these photographers will win exclusive contracts with Modavia. You will be contracted to complete approximately ten (10) 2-page spreads for the directory each month. You may also be asked to photograph shows and events if you desire. Additionally, you will be photographing the top models and clothing from the top designers in Second Life. What more could an SL photographer ask for?

How to Submit Your Entry:

1. Create a folder titled Modavia Photographer Search - [Avatar Name]
2. 2. Include one (1) 2-page spread as an example of what you would create. Visit getmodavia.com, go to the Designer’s page, and either view the Flash version or download the PDF version of the Designer’s Brief for a sample/example of some things we might use.
3. You may also include up to ten (10) photos of your work photographing top SL fashion. Photos must be full perm so they can be distributed to our judges.
4. Title your photos - Photo # (example: Belle Lefavre - Photo 1)
5. Include a notecard with the following information-
   1. Avatar name
   2. Language(s) Spoken
   3. Time Zone and times usually in world and available for work
   4. Three (3) professional SL reference including at least one designer and one model you have worked with.

Drop your folder on Belle Lefavre before midnight SLT on June 20, 2008.The top 6 submissions will be displayed at Bellagio Second Life Lobby. The winners will be announced on June 28th.

*Note: The purpose and desire of this contest if to find the best photographers in SL to photograph fashions for the Modavia Fashion Directory. Entry into this competition indicates your desire to work for and with Modavia on an on-going basis. Each photographer will be responsible for approximately ten (10) 2-page spreads per month. If on-going work with Modavia does not interest you or you do not feel that you can complete this work on a timely and consistent basis, please do not enter.

If you have any questions please fell free to contact me. IM, Notecard, or E-mail is fine. Have fun! I can’t wait to see your photos!

Belle Lefavre
VP, Public Relations
Modavia Fashion Marketing
BelleLefavre@gmail.com

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I love Tuli designs!  I think Tuli rocks and she is such a great person.  Today, I am going to showcase 2 of my favorite outfits from Tuli:  Ana Revamped in red and Leila-garden dress.  I love Tuli’s detail and her flaire to be different.  Tuli offers different layers and prims to her outfits.  Tuli also has a number of other things in her store…from skins to poses to shapes to hair.  Her store is located in the wonderful area of Le Zoo and in the middle of her store is a tree.  The atmoshere in her store also adds to the cozy feel of her designs.  The only thing I might add is that soon…you will need more room Tuli!  Hugs, Wynter

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